At the last W.K. Power Connections Breakfast, we described the strategic business partners with whom we'd like to connect. At the December 14 meeting, we're going to build on this by describing the qualities/services that makes our companies unique - i.e. WHY a colleague would want to refer your particular business to a valued client or power partner instead of someone else's company. We recommend doing a little "homework" in advance, thinking and writing your answer down so your presentation to the group will be polished and succinct. You should also bring the description you would like others to use when referring your business.
Our meeting moderator will be Heather Hehman, founder of Efficiency Marketing. Heather is your Small Business Marketing Trainer! She empowers you to market your business with the passion and energy you used to start your business. Clients call her a "brilliant small business marketer" who "quickly identifies clients' needs to get a unique and effective campaign in motion." Heather's vast experience allows her to translate big business tools and ideas into efficient, effective marketing at the local level. Her ultimate goal is to empower each business owner to market their businesses efficiently and effectively in today's business climate.